derschutze·Streetwear / E-CommerceCase Study
From agency to neoautark.
derschutze runs performance campaigns on Meta and TikTok. Since switching to neoautark, reporting and optimization are handled by an employee instead of an agency.
By the numbers
−50%Cost vs. agency
↑ ROASReturn on Ad Spend
↑ CTRClick-Through Rate
4–6hless per week
01 Before
An agency at €3,000 a month. derschutze is an international streetwear brand with significant ad budgets on Meta and TikTok. The previous agency managed the campaigns but rarely acted on its own. Reports only came when Said asked, and optimizations had to be requested.
Optimizations only on request
Reports with long turnaround times
Limited understanding of the brand
Data spread across Meta, TikTok and Shopify
02 The Switch
An employee instead of an agency. derschutze replaced the agency with a neoautark employee. Connected directly to Shopify, Meta and TikTok. Said writes what he needs via Telegram or Web.
Daily ReportsPerformance across all channels, automatically every morning.
Creative AnalysisShows which creatives perform and where budget can be used more effectively.
Budget RecommendationsSpecific suggestions on budget allocation.
Campaign ComparisonAll campaigns across Meta and TikTok in one view.
Creative SuggestionsIdeas for new creatives based on current data.
Campaign SetupCan set up new campaigns directly when the data supports it.
03 After
What changed.
With agency
€3,000 a month
Reports on request
Data from three platforms merged manually
No unified view across campaigns
No proactive suggestions
With neoautark
Roughly half the previous cost
Reports and recommendations daily
All data accessible through one chat
Full overview in seconds
Proactive suggestions from the employee
04 Said on neoautark
The moment you have all data in front of you and get unified reportings across multiple platforms, that's a golden moment. It's great to have a highly personalized partner. Working with neo is the future.
SaidCEO · derschutze
05 Tech Stack
